I happen to run an adult forum and more often than not, participants keep asking genuine questions such as how to build a porn site, how to make money with porn etc. Recently, I encountered a post where a forum member confessed to have a really big collection of rare amateur videos. He had collected the videos over a period of years and claims to have interracial niche stuff. He wants to create a porn site and is absolutely clueless about how and where to begin with. I have shared my insights on that forum and I am sharing them here as well.
The first and foremost thing is to do ground work. Ground work is all about:
- Knowing the basics of the web
- Knowing the internet pornography laws
- Understanding the trends in Online marketing
Know the Web Basics
It is important to understand how the web works. Acquaint yourself with how SEO works and why page ranking and indexing are important. You need not delve deep into the details. However, if you do not know the basics of SEO, indexing and page ranking, it is likely that you may be mountebanked by hoodwinkers in the fancy names of organic traffic, in-organic traffic etc. Ensure that you are well versed with the foundations of web so as to not spend unreasonably high.
Know the Laws
Let me be specific- It is important that you learn the laws of internet porn in your country. For instance, in countries such as South Korea, pornography is banned. If you are a resident of South Korea, you have to comply with its laws. Otherwise, you may start an adult website at your own risk. Also, in countries such as Russia, UK and USA, certain niches of pornography are banned. Have an eye for detail on such niches. In most of the countries, child pornography is banned as it is deemed offensive.
Starting a porn site without knowing the laws is akin to playing soccer without wearing any safety equipment. You shall be hurt brutally!
Trends in Online Marketing
Online marketing is essentially the art of getting customers for a business via online and digital media. It encompasses the following
- Social Media Marketing
- Search Engines
- Email Marketing
- Content Marketing
- Mobile App Marketing
- Marketing Funnel
- Web Analytics and Reporting
- Inbound Marketing
Understand how each and every vertical in online marketing can be leveraged to gain customers to your adult website.
Visit popular websites. Take the advice of webmasters and industry veterans. Have a conversation with them and gain insights on how market your own videos.
Starting a porn website
Here is a brief on the various step involved in starting a porn website.
Choose a niche
To build a porn site, you have to choose a niche. There are more than a million porn websites on the internet. What makes you think that a generic adult site will fetch you dollars? You have to not only outrank your competitors but also convert your casual porn viewers into loyal customers. So, it is wise to choose a niche and target specific audiences accordingly. There are more than 50 popular niches in porn. Weigh the pros and cons of every niche and choose accordingly. Most of the people fail to choose a niche and dig their own graves.
Type of porn site
There are four broad types of porn sites:
- Tube Sites
- Live Cams
- Membership sites
- Adult toy sites
It is important to understand the difference among the types of porn sites. Examples of tube sites are Pornhub.com, Youporn.com, Redtube.com, Tube8.com etc. Tube sites earn money by displaying ads and also through adult affiliate marketing. Live cams or the webcam sites are the latest fad in porn industry. You can hire cam girls from studios. Money is earned in the form of virtual token. Examples of live cam sites include LiveJasmine, Chaturbate etc.
Examples of membership sites are Brazzers, Naughty America, and Reality Kings etc. Money is earned by charging certain membership fee on porn viewers. Membership fee can be charged in various tiers. Depending on the tier opted by the porn viewers, access to premium content can be either granted or revoked.
Adult toy business is all about selling sex toys such as dildos, vibrators etc. On every toy you sell, you earn decent bucks. To promote your toy store, you can resort to adult affiliate marketing.
Choose a relevant website name
Choose a website name and ensure that it conveys your website niche. It is important that you check the availability of the domain. If it is available, go ahead and register. Also, it is important to use either .com or .net domains. Such domains are perceived to be trustworthy by users as well as search engines. The last thing you don’t want to happen is losing the trust of your target audiences and search engines.
Add Protection
Do you know who owns Pornhub.com? Do you know the name of the owner of Youporn.com? As a matter of fact, nobody knows who the exact owner is. Everybody watches porn but nobody openly admits it. The very fact that porn industry is tagged at 100 billion speaks volumes about the magnitude of the adult industry. Following the same line of thought, it is recommended to add protection to your domain. You can count on WhoIsGuard. WhoIsGuard ensures that your domain information stays private.
Turnkey Software Script
Once you are done with the aforementioned steps, choose the right turnkey script software product from the right provider. It is insane to start a website from scratch. Starting a porn site from scratch involves enormous amount of coding. Also, the code has to be tested and there should be no flaws. In case of flaws, your website design and security may be compromised. Moreover, your entire investment and efforts shall be futile.
Most of the turnkey software products have thousands of themes and hundreds of features. Some of the features include:
- Payment gateways
- Multi-language API
- Monetization options
- HTML 5 video player
- Bulk upload module
- DMCA complaint handler
- Mobile optimized site
- Bootstrap framework
- Search Engine Optimization module
- Knowledge Base
This list is not exhaustive. These are the very basic features that an adult website should have.
Adent.io is a trusted name in the adult turnkey business. You may choose their relevant product after deciding the type of porn site. Moreover, their customer service is praiseworthy. The company has earned rave reviews and ratings from its customers.
Choose a hosting service provider
Initially, you may not require huge bandwidth. However, as the days progress, your site may witness an upsurge in traffic. To handle enormous traffic, you need a hosting service provider. I recommend M3 Server. M3 Server caters to your site requirements and doesn’t disappoint you. It has various hosting plans and the best thing is that plans can be tweaked and tailor made as per your requirements.
Have Patience
Earning money is not as easy as it is seems to be. You need dedicated efforts, immense patience and most importantly consistency in work. The first six months may not be rosy and hence, brace yourself to give your best efforts.
In case of any queries, please do not hesitate to drop a line or two in the comments. I shall reply in 24 hours. I wish you good luck with your adult website business. Cheers!
