I don’t use the adjective “love it or hate it” often since it doesn’t really seem applicable to anything really. I mean, I’m sure there’s someone out there who likes Marmite, who doesn’t find it so repulsive as to loathe it but isn’t quite so keen on its meat-free beefy yeastiness to adore it, either. Er…I digress. The point is I don’t bandy about this term but I’ve found it’s the only one suitable for Spanish retailer Zara.
The mention of the name either induces cronic yawning or yields enthusiastic gushing depending on whether you’re a fan of European-inspired classics infused with a fashion-forward. Funny, really, considering (own opinion here…not saying it’s Gospel…) it’s relatively tame compared to the (often) too trend-oriented zaniness of Topman and most definitely not in the league of dull like stores such as…Penneys (*shudder*…don’t lie girls, it’s good for you and dreariness incarnate for us).
Regardless, I love it and the AW09 collection (thanks to Mat of Buckets and Spades for the tip-off) has led to increased infatuation. Basics (vests, jeans), tailored-staples (double-breasted shirt/jacket hybrid) and utilitarian outerwear – THAT (surely fake(?)…) fur-lined panelled jacket all in blackest-of-black, midnight blue and muted browns and blues. With the weather we’re having here at the moment and clothes like these, September can’t come soon enough.
Screen-caps from Zara