Montague Burton: The High-street’s Best Heritage.

June 29, 2014
Chances are you’re all approaching a level of immense boredom re: the heritage revival that’s been brewing for at least the past year but has come all out guns-, boots- and elbow-patches-ablazin’ this AW11 season. As much as I appreciate the finer sartorial details of yesteryear (sharply cut tweed, suede patches, leather-work), the British (and, by extension, Irish) high-street’s adaptation of the trend has seen some conceptually brilliant, but horrifically executed designs go on sale in the past couple of months.

Though it seems there’s an exception in the form of British brand Burton. Previously synonymous, for me, with fairly crap slogan tees and sub-par suiting, Burton has really upped its game with a recently launched collection entitled Montague Burton, named after the label’s founder.

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^ A smart but not staid slim fit gun-patch blazer in 100% British grey tweed (£125)

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^ Not usually a fan of the duffle but this verdant model has me changing camps, also 100% British wool (£150)

Taking inspiration from the company’s 107-year-old archives, the collection centres on all things Brit, with British mills and British fabrics being used to create pieces that are perhaps best described as re-workings of the label’s past fashion successes.

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^ 100% British wool cable-knit jumper with leather elbow patches, comes at an awe-inducingly reasonable £60

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^ Wool slouchy hold-all with leather trim and removable strap (£100)

Although – as an Irishman – the brand’s descriptive statements like “The range […] builds on the resurgence of national pride as we approach the 2012 Olympics” are just that bit too imperialistic to whet my appetite, the clothes, luckily, do a good enough job on their own.


Shop the above selection and much more either online or in selected Burton stores.

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  • Mat November 29, 2011 at 6:22 pm

    oh it's all over the shop, can't get away from it these days. these just look much better made than most on the HS