Following his brief editorial experience Avery signed with NY-based Commonwealth Utilities to act as a design consultant and marketing man. The first fruits of this arrangement (CU’s SS10 collection) are now visible and while I wouldn’t go as far as saying he’s the next Raf Simons, Avery does seem a dab hand when it comes to pushing interesting staples: seersucker short-suits, collegiate v-necks and short-sleeved shirts in shades reminiscent of day spent seaside.
PS. Was contemplating a post of dream sports-player x designer/brand collabs but realised the endeavour would turn out an epic fail considering my verrry limited knowledge of all things athletic. Any ideas?
Images via The Malcolm